Step aside, Moana, Elsa and Simba. In recent years, Stitch has quietly become one of Disney’s most popular — and most merchandised — characters.
‘Lilo & Stitch’: How a Fuzzy Blue Alien Became a Disney Cash Cow

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Step aside, Moana, Elsa and Simba. In recent years, Stitch has quietly become one of Disney’s most popular — and most merchandised — characters.